What to Keep In Mind When Writing a Case Study
Case studies are one of the essential marketing tools in the business today. These articles are created to push potential customers into deciding to buy a particular product. It is critical to understand that these articles are not meant to introduce a new product in the market. They are designed to show that an existing product properly works by portraying how it helped solve a particular problem for a given user.
With case studies, the aim is not to introduce a product to persons who do not know about the product; it aims at those who already know about the product and are now researching it. A case study will essentially give them a nudge and help them decide to buy the product.
When in college, students are required to create excellent case studies as classwork and assignments. When crafting this kind of paper, they are supposed to identify a particular business problem, conduct adequate research to determine the problem's context, and develop some of the solutions they feel can adequately solve the problem. They are then required to pick the most appropriate solution and give supporting evidence as to why they think this is so.
While creating case studies might be a challenge, we have developed this article to help students learn how to craft proper papers. This article will delve into the guidelines one should follow any time they are given a case study writing assignment. Some of these guidelines include;
Familiarize Yourself with the Problem
The first thing you need to do is read the case and understand it properly carefully. While examining the case, it is essential to ensure that you take your notes and highlight all the relevant facts concerning the case. You have to do this because reading the case thoroughly will help you understand the key problem of your case.
Properly Analyze the Case
It is at this stage that you get to focus your analysis. At this juncture, you need to identify at least five key problems directly related to the case. The next thing you need to do is do some background research on the issues, determine why they exist, and who is responsible for the said issues.
Identify Potential Solutions
The next thing you need to do is identify possible solutions for the fundamental problems you had identified in the previous stage. The best way to do this is by conducting in-depth research. You can start by reading any reviews or published materials related to the case, whether loosely or directly. This will enable you to get some context of the issues, which will allow you to formulate some possible solutions to the identified problems.
Identify the Best Solution
Of all the possible solutions you had identified earlier, you need to select the best problem and then use it as your case study's primary point. Understand that by the best solution, in this case, we mean the one that you can adequately provide adequate and factual supporting evidence for.